Dan Ghenacia delivers new music video for “Rouge ou Noir” via StrataSonic Records

Listen: Dan Ghenacia - Rouge ou Noir EP https://orcd.co/rougeounoir

Following the release of his Rouge ou Noir EP, Parisian house music maestro and Apollonia champion Dan Ghenacia shares a brand new music video for his EP’s title track directed by Australian talent Lucy Dyson.

Described by Billboard as "a spacey, synthy, sexy and simply funky swirl,” Dan Ghenacia’s “Rouge ou Noir” enters a new dimension with this brand new, animated video, which dives into the playful soundscape. The animated video draws inspiration from the circular imagery of the EP’s artwork, weaving the main protagonist in and out of hypnotic scenes as he pursues a mysterious love interest from casino roulette tables to the dancefloor and ending in an eventual happily-ever-after

“It was important to me that the collage style animation had a lot of texture,” said director Lucy Dyson, who has previously worked with artists like Paul McCartney and Beyonce. “Frames were printed out and then re-shot to give a particular texture I couldn't get digitally, and we mixed up the mediums used by also incorporating rotoscoped video footage to really push the surreal dream-trip experience. Taking the roulette wheel as my main visual cue, I created a surreal trip through a casino in a playful cat-and-mouse pursuit of love! This idea lends itself nicely to a tropical Ibiza-tinged psychedelic James Bond-esque licensed-to-love narrative.”

Ghenacia’s knowledge of house music, which he’s accumulated over the last 25-plus years DJing, hosting essential parties, and running vital labels, is crystal clear on his fantastic new Rouge ou Noir EP. "Everything unfolded at a dizzying pace,” says Dan Ghenacia on creating the new EP. “Five days in a dream studio in Los Angeles led to Rouge ou Noir, a surreal and psychedelic experience with funky vibes. StrataSonic, this young label, is showing boundless creativity with its team to maximize the release's impact."