Breakaway Projects Marks First Year With 55 Releases and 25 Million Streams

In the crowded ecosystem of modern dance music, labels are constantly looking for ways to connect what happens on stage with what lives on streaming platforms. Breakaway Projects, the record label and artist management division of the US touring brand Breakaway Music Festival, was created with exactly that goal in mind. One year after launching in February 2025 in partnership with global distributor The Orchard, the company is already pointing to measurable momentum: 55 releases, 20 artist signings, and more than 25 million streams across its catalog.

The idea behind Breakaway Projects is simple but strategic. Breakaway already operates one of the largest independent festival circuits in the United States, bringing dance music lineups to cities that rarely receive major touring events. The label was designed as the natural extension of that ecosystem, giving emerging artists a pipeline that connects live exposure, recorded music, and touring opportunities under one umbrella.

Over the past twelve months, several releases from the roster have found their way into the wider electronic conversation. Wuki’s Paramore flip of “Ain’t It Fun” generated more than 3.5 million streams, while Bonnie x Clyde’s “What Love Can Do” climbed into the Top 10 of Billboard’s Dance Radio chart. Meanwhile, Daniel Allan saw strong traction with the single “Bet You Didn’t Need” and his sophomore EP Time Well Spent, which together have surpassed 8 million streams.

Another notable moment came from Klo, whose track “Round n Round” reached the Top 5 of Beatport’s Dubstep chart. The momentum carried beyond streaming platforms: the release helped secure tour support on Subtronics’ 2026 North American run, along with appearances at major festivals including Lollapalooza and EDC Las Vegas.

For the team behind Breakaway Projects, the focus has always been on context as much as numbers. “From day one, our goal was to build real context around releases,” says Jaime Neely, President of Breakaway Projects. “In dance culture, nothing matters more than shared live experiences between artists and fans. This past year showed us that we’re uniquely positioned to create those moments.”

Beyond the music itself, the company has also leaned into partnerships that extend its artists’ reach outside traditional club spaces. Over the past year, Breakaway Projects activated collaborations with brands including CELSIUS, Rivian, McDonald’s, and Hollister Co., integrating artists into national campaigns and on-site festival programming across Breakaway’s event network.

For Harrison Bamel, VP of A&R and Head of Artist Management, the first year reinforced a central idea about developing artists in electronic music. “The scene moves fast, and we’ve focused on making sure every release connects to something bigger, especially in the live environment,” he explains. “When artists feel supported both creatively and strategically, the momentum grows naturally.”

With its festival infrastructure already in place across multiple US cities, Breakaway Projects now moves into its second year looking to expand its roster and continue investing in emerging electronic talent. If the first twelve months are any indication, the label is positioning itself as more than a catalog builder; it is attempting to create a closed loop between the dancefloor, the festival stage, and the streaming platform.